Wiley

  • Anglais Sell More Faster

    Amos Schwartzfarb

    • Wiley
    • 27 Août 2019

    From Amos Schwartzfarb, serial entrepreneur and veteran Managing Director of Techstars Austin comes the elemental, essential, and effective strategy that will help any startup identify, build, and grow their customers from day 1 Most startups fail because they can't grow revenue early or quickly enough. Startup CEOs will tell you their early missteps can be attributed to not finding their product market fit early enough, or at all. Founders overspend time and money trying to find product-market fit and make false starts, follow the wrong signals, and struggle to generate enough revenue to scale and raise funding. And all the while they never really knew who their customers were, what product they really needed, and why they needed it. But it doesn't have to be this way, and founders don't need to face it alone. Through expert guidance and experienced mentorship, every startup can avoid these pitfalls.
    The ultimate guide for building and scaling any startup sales organization, Sell More Faster shares the proven systems, methods, and lessons from Managing Director of Techstars Austin and sales expert Amos Schwartzfarb. Hear from founders of multi-million-dollar companies and CEOs who learned firsthand with Techstars, the leading mentorship-driven startup accelerator and venture capital firm that has invested in and mentored thousands of companies, collectively representing billions of dollars in funding and market cap. Schwartzfarb, and the Techstars Worldwide Network of more than 10,000 mentors do one thing better than anyone: help startup entrepreneurs succeed. They know how to sell, how to hire people who know how to sell, and how to use sales to gain venture funding-and now you can, too. Sell More Faster delivers the critical strategies and guidance necessary to avoid and manage the hazards all startups face and beat the odds. This valuable resource delivers: A comprehensive playbook to identify product market direction and product market fit Expert advice on building a diverse sales team and how to identify, recruit, and train the kinds of team members you need Models and best practices for sales funnels, pricing, compensation, and scaling A roadmap to create a repeatable and measurable path to find product-market fit Aggregated knowledge from Techstars leaders and industry experts Sell More Faster is an indispensable guide for entrepreneurs seeking product-market fit, building their sales team, developing a growth strategy, and chasing accelerated, sustained selling success.

  • A comprehensive and authoritative synthesis on the successful production of fish larvae  Success Factors for Fish Larval Production is a vital resource that includes the most current understanding of larval biology, in the context of larval production. The text covers topics such as how external (environmental and nutritional) and internal (molecular/ developmental/ physiological/ behavioral/ genetic) factors interact in defining the phenotype and quality of fish larvae and juveniles. The expert contributors review broodstock genetics and husbandry, water quality, larval nutrition and feeding, growth physiology, health, metamorphosis, underlying molecular mechanisms, including epigenetics, for development, larval behavior and environmental conditions. Compiled by members of a European Union-funded consortium of top researchers, Success Factors for Fish Larval Production provides a wide-range of authoritative information for the aquaculture industry and academia. In addition to a wealth of information, the authors review research and commercially applicable larval quality indicators and predictors. The successful production of good-quality fish larvae is of vital importance for fish farming and stock enhancement of wild fisheries:  Includes contributions from a consortium of noted researchers and experts in the field Deals with on how to improve egg quality and larval production via broodstock management and nutrition Suggests ways to control the phenotype of juveniles and table-size fish via manipulations of the conditions of larval rearing (e.g., epigenetics) Includes ideas for optimizing diet composition, formulation, and technology Integrates knowledge and practical experience in order to help advancing excellence in aquaculture  Success Factors for Fish Larval Production offers fish biologists, developmental biologists, physiologists and zoologists the most current and reliable information on the topic. All those working in fish aquaculture facilities and hatcheries in particular will find great interest to their commercial operations within this book. 

  • The development of a research, teaching, or application of competitive (economic) intelligence requires a strategic and transverse vision in regards to related issues. It is essential to integrate the role of culture when interpreting results, either from the training of a specialist or in respect to a country or region. The authors of this book, members of an expert group supported by the CNRS in France, bring all of their talents together to create a comprehensive book that does just this and more.

  • Algae are some of the fastest growing organisms in the world, with up to 90% of their weight made up from carbohydrate, protein and oil. As well as these macromolecules, microalgae are also rich in other high-value compounds, such as vitamins, pigments, and biologically active compounds, All these compounds can be extracted for use by the cosmetics, pharmaceutical, nutraceutical, and food industries, and the algae itself can be used for feeding of livestock, in particular fish, where on-going research is dedicated to increasing the percentage of fish and shellfish feed not derived from fish meal. Microalgae are also applied to wastewater bioremediation and carbon capture from industrial flue gases, and can be used as organic fertilizer.So far, only a few species of microalgae, including cyanobacteria, are under mass cultivation. The potential for expansion is enormous, considering the existing hundreds of thousands of species and subspecies, in which a large gene-pool offers a significant potential for many new producers.Completely revised, updated and expanded, and with the inclusion of new Editor, Qiang Hu of Arizona State University, the second edition of this extremely important book contains 37 chapters. Nineteen of these chapters are written by new authors, introducing many advanced and emerging technologies and applications such as novel photobioreactors, mass cultivation of oil-bearing microalgae for biofuels, exploration of naturally occurring and genetically engineered microalgae as cell factories for high-value chemicals, and techno-economic analysis of microalgal mass culture. This excellent new edition also contains details of the biology and large-scale culture of several economically important and newly-exploited microalgae, including Botryococcus, Chlamydomonas, Nannochloropsis, Nostoc, Chlorella, Spirulina, Haematococcus, and Dunaniella species/strains.Edited by Amos Richmond and Qiang Hu, each with a huge wealth of experience in microalgae, its culture, and biotechnology, and drawing together contributions from experts around the globe, this thorough and comprehensive new edition is an essential purchase for all those involved with microalgae, their culture, processing and use. Biotechnologists, bioengineers, phycologists, pharmaceutical, biofuel and fish-feed industry personnel and biological scientists and students will all find a vast amount of cutting-edge information within this Second Edition. Libraries in all universities where biological sciences, biotechnology and aquaculture are studied and taught should all have copies of this landmark new edition on their shelves.

  • To the layman, adhesion is a simple matter of how well two different materials stick together, and adhesion measurements provide some indication of the force required to separate them. However, a more detailed look at adhesion shows that it is a very important feature of food throughout its manufacturing, packaging and storage. Chapters are fully devoted to the fascinating topic of adhesion in foods. Key features of the book include, but are not limited to: definition and nomenclature of adhesion; adhesion mechanisms and measurements; stickiness in various foods and its relation to technological processes; perception of stickiness; hydrocolloids as adhesive agents for foods; adhesion phenomena in coated, battered, breaded and fried foods; electrostatic adhesion in foods; multilayered adhered food products, and adhesion of substances to packaging and cookware. Adhesion in Foods: Fundamental Principles and Applications is dedicated not only to the academic community but also to the broader population of industrialists and experimentalists who will find it to be not only a source of knowledge, but also a launching pad for novel ideas and inventions. In particular, this book is expected to be of interest to personnel involved in food formulation, food scientists, food technologists, industrial chemists and engineers, and those working in product development.

  • The only book available in the area of forward-time population genetics simulationsapplicable to both biomedical and evolutionary studiesThe rapid increase of the power of personal computers has led to the use of serious forward-time simulation programs in genetic studies. Forward-Time Population Genetics Simulations presents both new and commonly used methods, and introduces simuPOP, a powerful and flexible new program that can be used to simulate arbitrary evolutionary processes with unique features like customized chromosome types, arbitrary nonrandom mating schemes, virtual subpopulations, information fields, and Python operators.The book begins with an overview of important concepts and models, then goes on to show how simuPOP can simulate a number of standard population genetics modelswith the goal of demonstrating the impact of genetic factors such as mutation, selection, and recombination on standard Wright-Fisher models. The rest of the book is devoted to applications of forward-time simulations in various research topics.Forward-Time Population Genetics Simulations includes:An overview of currently available forward-time simulation methods, their advantages, and shortcomingsAn overview and evaluation of currently available softwareA simuPOP tutorialApplications in population geneticsApplications in genetic epidemiology, statistical genetics, and mapping complex human diseasesThe only book of its kind in the field today, Forward-Time Population Genetics Simulations will appeal to researchers and students of population and statistical genetics.

  • Water-soluble polymers or hydrocolloids are widely used in many fields, including food, agriculture, ceramics, paper and ink technology, explosives and the textile industry. This important new book provides a comprehensive overview of novel aspects of their use in food products. Interest in the science and technology of water-soluble polymers is rapidly increasing and this book provides a much-needed and up-to-date overview. Chapters review important new food applications, giving short historical overviews, the latest information on uses and possible future applications. Topics covered include the use of hydrocolloids for texturization, as adhesives within food products, as coatings in products such as fruit, vegetables, cheese, meat and dried foods, and for flavour encapsulation.

  • Handbook of Microalgal Culture is truly a landmark publication, drawing on some 50 years of worldwide experience in microalgal mass culture. This important book comprises comprehensive reviews of the current available information on microalgal culture, written by 40 contributing authors from around the globe.
    The book is divided into four parts, with Part I detailing biological and environmental aspects of microalgae with reference to microalgal biotechnology and Part II looking in depth at major theories and techniques of mass cultivation. Part III comprises chapters on the economic applications of microalgae, including coverage of industrial production, the use of microalgae in human and animal nutrition and in aquaculture, in nitrogen fixation, hydrogen and methane production, and in bioremediation of polluted water. Finally, Part IV looks at new frontiers and includes chapters on genetic engineering, microalgae as platforms for recombinant proteins, bioactive chemicals, heterotrophic production, microalgae as gene-delivery systems for expressing mosquitocidal toxins and the enhancement of marine productivity for climate stabilization and food security.
    Handbook of Microalgal Culture is an essential purchase for all phycologists and also those researching aquatic systems, aquaculture and plant sciences. There is also much of great use to researchers and those involved in product formulation within pharmaceutical, nutrition and food companies. Libraries in all universities and research establishments teaching and researching in chemistry, biological and pharmaceutical sciences, food sciences and nutrition, and aquaculture will need copies of this book on their shelves.
    Amos Richmond is at the Blaustein Institute for Desert Research, Ben-Gurion University of the Negev, Israel.

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